Can AI companies turn brainrot into revenue?
The concept of “brainrot” often describes content that, while low in intellectual merit, is highly engaging and attention-grabbing. For AI companies operating in the attention economy, the answer is a nuanced but affirmative yes. AI’s role isn’t necessarily to *create* “brainrot” directly, but its core function of optimizing for engagement, personalization, and retention inadvertently, and
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