## Coinbase CEO: AI’s Urgency Drove Engineer Firings
Coinbase CEO Brian Armstrong recently clarified his decision to let go of engineers who didn’t immediately embrace artificial intelligence. Armstrong underscored the critical, immediate need for every team to integrate AI, stating that those who hesitated or failed to proactively explore its applications were not aligned with the company’s urgent strategic direction.
The move reflects a growing sentiment across the tech industry: AI is not merely an optional upgrade but a fundamental shift demanding immediate adoption and experimentation. For Coinbase, missing the early wave of AI integration was deemed an unacceptable competitive risk, leading to the decisive action against employees perceived as resistant to this imperative.